Corporate social responsibility and the life cycle of brazilian companies
DOI:
https://doi.org/10.21680/2176-9036.2022v14n2ID24672Keywords:
Corporate social responsibility. Life cycle. Life stagesAbstract
Purpose: Analyze of the organizational life cycle on the performance in Corporate Social Responsibility of Brazilian companies.
Methodology: Were studied the organizations that are listed in B3 and present information in the CSRHub and Economatica® database, from 2014 to 2018. Data analysis was performed using descriptive statistics and multiple linear regression.
Results: The survey results indicate that the stage of life turbulence negatively influences CSR actions. While the stages of birth, growth, maturity and decline were not statistically significant. The turbulence stage represents a difficult moment for the company, marked by the decrease in sales and profitability, which may compromise the resources available to finance investments in CSR.
Contributions of the Study: The discourse and results of the study advance in the knowledge of which antecedent factors, such as the life cycle of companies, are capable of influencing the engagement of companies in CSR. In addition, the relationship between CSR and the life cycle is still little explored in the Brazilian literature, the study of this relationship can bring relevant contributions by presenting the way companies behave in the face of resource constraints.
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